Northern introduces penalty fares to encourage Liverpool customers to buy before they board
Train operator Northern is getting ready to launch the latest phase of its campaign to encourage all customers to buy their travel before they board the train.
The latest phase of the campaign is to introduce the nationally-recognised Penalty Fares system on the routes from Liverpool to all Manchester stations via Newton le Willows/Warrington Central.
By the end of May, customers travelling without a ticket on a Northern train on a number of select routes, could face a Penalty Fare of £20.
Sharon Keith, Regional Director for Northern, said: “The Penalty Fares are a natural extension of the Buy Before You Board Campaign we launched in 2016 and follow a successful trial in Yorkshire earlier this year.
“Sadly there is still a minority who believe they have a right to travel without buying a ticket. Their actions reduce the overall income of the rail industry and, as a result, reduces the money available to invest in further improvements to the railway.
“Everyone who travels by train should have a valid ticket or pass. Or must be able to demonstrate they have made every effort to buy a ticket before they boarded.
“If they are unable to do either of these then, from the end of May, our authorised collectors will be on hand at stations along the routes to either issue £20 fines or ask customers to pay double the cost of a single ticket to their destination, whichever is the higher.”
As part of Northern’s ongoing modernisation of the rail network, significant investment has been made in introducing new ticket machines to give customers more choice and greater ease when buying their tickets.
Sharon added: “We have invested in new state-of-the-art ticket machines across our network to help customers purchase tickets. These machines offer a full range of fares – including discounts.
“With online and mobile ticketing, as well as ticket offices at our staffed stations, there is really no reason for anyone to board a train without a valid ticket.
“For customers who want to pay by cash, our ticket machines will issue Promise to Pay notices which can be exchanged (along with a cash payment) for a ticket when on board the service or at the next available ticket office.”
Penalty Fares are currently used by many other train operators. The system, which has been in operation for more than 20 years, works to a national set of rules which include signs and warning notices at stations. There is also a clear appeals process which has been tried and tested by the industry.
Posters explaining Penalty Fares will be displayed at all stations on the new routes and leaflets will be handed out to provide further detail about the scheme.
For more information please see the Northern website northernrailway.co.uk/penalty-fares.
Contact Information
Glyn Hellam
Media Manager
Northern
01904 568652
07795 008693
Glyn.Hellam@northernrailway.co.uk
@northern_pr